Home Head/VP/CEO/President/GM Marketing Manager | Plasmagen Biosciences | Bengaluru

Marketing Manager | Plasmagen Biosciences | Bengaluru

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PlasmaGen BioSciences is an Indian Bio-Pharmaceutical organization focusing exclusively on Plasma Protein Therapy. We are headquartered in Bangalore and are exclusively specialized in Plasma Protein Therapy, a niche segment having huge demand in the market and a high degree of socio-economic relevance.

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We have a large basket of plasma products inclusive of a wide range of immunoglobulins catering to the requisites of various specialties viz. Neurology, Hematology, Oncology, Immunology, Pediatrics, Gynecology, Rheumatology, and Dermatology.
Having attained a strong foothold and a “Number Three” position in the Plasma Protein Business in India, we are now branching into the related therapy area of Oncology & Hematology with few exciting molecules.

Position: Marketing Manager

Location: Bengaluru

Job Description:

  • Must have people management experience with a minimum of 3 or 5 product executives /managers reporters currently.
  • Conceptualize, design, and implement annual business and marketing plans for the company.
  • Prepare and execute annual and quarterly brand plans for the assigned brand/s.
  • Devise innovative brand promotion strategies on branding principles and tactics through multimedia platforms
  • Plan and administer the company’s Marketing budget and keep costs in control.
  • Develop promotional campaign and material and ensure proper utilization
  • Make staffing and hiring decisions for the marketing department.
  • Build and develop a PMT which is competent, commercially astute, dedicated, and efficient.
  • Train the product management team for prospective client meetings, presentations, etc.

  • Field force training
  • Drive and ensure the execution of the adopted strategies at the PAN India sales team level & Measure the effectiveness of the sales activities.
  • Planning and conducting cycle meetings
  • Assess, recommend and implement solutions to manage and grow the digital marketing platforms across channels
  • Drive the project to create new digital content and effective channelization through appropriate sources.
  • External vendor management pertaining to the marketing function
  • Should be open to travel and be in constant/ frequent touch with the key opinion leaders.
  • Should set up strategic partnerships with outsourced agencies in the medico marketing segment and assess the impact of the marketing strategies.
  • Should have handled E-connect with customers as a product manager as well for the field force
  • Significant digital marketing and virtual meeting initiatives/experiences in pre and post-COVID-19 scenarios,
  • Successful track record and accomplishments in the new normal and WFH

Qualification: B.Sc, MBA/PGDM

Experience: 5-10 Years

Salary: Negotiable

Contact Details:

Ms. Sireesha K

 hr@plasmagen.in, ta@plasmagen.in

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